Specialisations
Master International Culture and Management

The Masters‘ Degree International Culture and Management is established as follow-up programme after the International Culture and Management Bachelor of Arts degree course. The wide range of areas of specialisation also makes it possible to integrate university graduates from other degree courses who have similar previous achievements.

Whilst you acquire the principles of Business Sciences and basic knowledge of the sector or region selected by you as a specialist area, the Masters‘ Degree lectures in the area of specialisation serve to deepen your knowledge and further build-up specific expert knowledge. You participate in a seminar for your chosen specialist area each semester where current topics, important new developments and specific problems are discussed and processed. International lecturers and lecturers from the industry as well as attendee numbers which are kept low ensure intense teamwork and high quality seminars.

When designing our seminars, we place a great value on interdisciplinarity and independent learning and researching by our participants so that they are prepared for the Masters‘ thesis in an optimum manner. In addition to the expert further training in your specialist area, you visit courses to help to activate and improve the foreign language skills deemed to make sense for your specialist area.

Tourism Event Hospitality Management

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As a graduate of our field of specialisation in the Bachelor of Arts area with the same name or also as a graduate of a different degree course geared at tourism, tourism geography, hotel or event management, you can build up your knowledge of the sector here. You already have well-founded knowledge, possibly from your own work practice, and apply it to current problems in tourism, event or hotel management. You learn to develop innovative, successful and sustainable tourism concepts, deal with current challenges and trends in the events sector and pick up the major changes in booking patterns and the structure of the worldwide hotel industry through innovative ideas.

Media Management

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If you have completed a media sciences degree or the CBS Bachelor of Arts with Media Management specialisation, you learn how to shape tomorrow's media world here. This core subject teaches you to systematically link business, creative and strategic competences in order to actively accept the challenges of the information, media and communication sector. Amongst other topics, you deal with far-reaching changes caused by digitalisation and networking and are made fit for assuming responsible management tasks in a media company of international format.

Management Consulting

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Graduates of the Bachelor of Arts degree course Management Consulting and applicants with economics training with theoretical or practical knowledge from the consultancy area extend and deepen their qualification profile within the scope of this specialisation. Current case studies and questions on the latest developments in the fast moving consultancy sector challenge you to develop new and creative approaches. As a practically orientated and also academically qualified Masters' graduate, several openings and promotion opportunities are available to you, e.g. with internal and external company consultancies, advisory professional associations and economic organisations as well as in the area of training and further training.

International Trade

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Bachelor of Arts graduates from the course with the same name at the CBS and applicants with a similar educational background and possibly practical work experience will considerably extend their knowledge of increasingly global trade with merchandise, services and rights within this area specialisation for the Masters' Degree. Compact, practically demonstrated case studies and seminars and discussions of the latest developments in the areas of international trade prepare you to assume responsibility in multinationally acting companies in a large number of sectors and locations.


European Management

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Not only for graduates with European specialisation from the CBS Bachelor of Arts degree, but also for graduates from general business Bachelor of Arts programmes who are interested in the European market, this specialisation offers a meaningful further development of your knowledge. After all, the European industrial region is an exciting market which requires diverse, transnational management methods and management competences due to its high concentration of companies and freedom of services. The opportunities for and challenges to companies within the European industrial region are demonstrated practically in their economic, legal and cultural context, based on several case studies. Graduates are proven authorities on the European economic surroundings and on international management methods and welcome in all sectors.

Emerging Markets

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Countries or regions which have not actually run through the full developments as an industrial nation but are on the best way there through strong economic growth and structural changes are described as emerging markets. The so-called BRIC states Brazil, Russia, India and China, are often mentioned in this context but also other states in Asia, Latin America, East Europe and Africa are viewed as interesting economic partners for highly industrialised countries such as Germany.

Therefore, companies look for experts and managers who possess the prerequisites for dealing with such emerging markets. The specialist study course with the same name for CBS Master of Arts students provides you the opportunity to gain these competences and to be employed globally with your special understanding of the economic context and the cultural peculiarities in the regions.

Contact

Marketing & Admissions Manager
Barbara Möller

T: +49 (221) 93 18 09 728
F: +49 (221) 93 18 09 50

b.moeller(at)cbs-edu.de

Contact

Study Advisor Master
Christiane Holländer

T: +49 (221) 93 18 09 729
F: +49 (221) 93 18 09 30

c.hollaender(at)cbs-edu.de