Team

Marcel Krenz M.A.

Phone: +49 (0) 221 931809-849
Fax: +49 (0) 221 931809-20
m.krenz(at)cbs-edu.de

Lecturer in Marketing and Public Relations

 

Teaching assignments at CBS

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Public Relations, Event Management, Marketing, International Marketing, Cross-Cultural Marketing & Branding, Language and Communication, Knowledge Management

Areas of research and consulting

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Arts and Cultural Management, Museums Marketing and Management, International Marketing & Communications

Education

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Magister Artium (Master of Arts)
Studied Art History, English and American Literature, Media/Communications in Duesseldorf and Bochum

Teaching experience and academic positions

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Courses in Public Relations, Public Affairs, Cultural Communications und Visual Arts and Secondary Markets at New School University/Parsons School of Design, New York and Duale Hochschule Baden-Württemberg in Ravensburg

Industry positions

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2009 - 2010

Marketing Manager, Brandl Transport, Fine Art Services, Cologne

2008 - 2009

Office Manager, Cologne Dependance of internationalen auction house Phillips de Pury & Company

2006 - 2008

Freelance Journalist and PR-Consultant, Cologne: PR-Projects in Germany and the USA for Arts and Design trade fairs of Koelnmesse

2002 - 2006

Freelance Journalist and PR-Consultant, New York, USA: US-Public Relations and Marketing for the Art Cologne and imm cologne fairs

2001 - 2002

Contributing Editor/German Correspondent for Art Review, London

1999 - 2002

Muehlhaus & Moers Kommunikation, Cologne: Project Manager Public Relations

1998 - 1999

Museum of East-Asian Art, Cologne: Public Relations Manager

1995 - 1998

Head of Marketing-Communications, Kommunikations- und Medienzentrum KOMED, Cologne

1994 - 1995

Kunstmuseum Düsseldorf, Düsseldorf: Project Manager Communications

Publications

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2009    „Paul Schwietzke”, Co-Autor, Essay „Die wunderbare Welt des Paul Schwietzke“

2007    „Karl Lagerfeld: Konkret Abstrakt Gesehen”, Co-Autor, Essay „Mode, Photographie, Bücher. Das ist alles“, herausgegeben von der Langen Foundation, Neuss

2007    „Museumsmarketing”, Co-Autor, Essay „Kunst ist Kommunikation“ für eine Publikation der Messe

2001    „X – Ursula Blickle Stiftung 1991-2001”, Kraichtal, Co-Herausgeber und Autor, Buchpublikation über die Blickle-Stiftung

1995-1998    „Lexikon der Düsseldorfer Malerschule”, Co-Autor, herausgegeben vom Kunstmuseum Düsseldorf und der Galerie Paffrath, Düsseldorf

Schreibt für Magazine wie Wallpaper* (London), Frame (Amsterdam), Blueprint (London), Dwell (San Francisco), Country (Hamburg), Architektur & Wohnen (Hamburg), Decoration (Hamburg), Contemporary (London), ArtReview (London), Stylepark (Frankfurt), Hear the World (Zürich), Flash Art (Mailand), Sculpture (Hamilton)

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